Made to Stick: Why Some Ideas Take Hold and Others Come Unstuck
By Chip Heath
You can view this book's Amazon detail page here.
Tags: ideas, simplicity
- Started reading:
- 31st July 2007
- Finished reading:
- Not yet finished.
Review
Rating: 8
If you have to explain things to an audience of one or more people then this book is for you. It simply explains what makes some ideas stick and others vanish quickly. The examples throughout the book tell the story in a practical way that sticks with you.
